OUR STORY

Photo by Chris Benzakein, Floret

Daniele Allion Strawn & JoLee

Daniele has always had an intimate bond with the natural world. From her first memories playing in the evergreens & waterfalls of the Olympic Peninsula, to weeklong  backpacking adventures along California's golden coast - her appreciation for the outdoors and all of its' many splendors has only grown and deepened over the years.

With an eclectic background in Outdoor & Elementary Education, Business Administration, Event & Project Coordination, Interior Design & Architecture plus a lifelong love of gardening (that started in her grandfathers' - the namesakes of the business - gardens), Daniele began honing her farming & floristry skills for her first three seasons as a co-owner and farmer florist for Chica Bloom Farm & Floral in Petaluma, CA.

With much love, commitment, and tons of joy, Daniele is proud to present to you JoLee Blooms & Design - a boutique flower farm, sustainable floral design studio and event planning business located in the sunny hills of West Sonoma County. Decorating and coordinating weddings, restaurants, homes & more throughout the Bay Area since July 2016.

We look forward to hearing from you soon!

~Daniele and JoLee Blooms & Design

Naming the business JoLee is my way of paying homage to both of my grandfathers, Joe and Lee, as well as our french heritage.
Both men were raised on farms during the great depression, were avid gardeners in their later years and were the first ones who taught me what it means to have a green thumb and to enjoy hard work outdoors.
It seemed fitting that their names combined ended up sounding so feminine and french as I am the only one in my family of french descent, male or female, to be pursuing a life in agriculture.
My passion and love for using the flowers I’ve grown and turning them into unique floral creations for your special day is an added touch of femininity & beauty that I am proud to add to my family’s agricultural history.
— Daniele Allion Strawn, Owner

JoLee Blooms & Design is a proud member of the following organizations: